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SKINCARE BUYING GUIDE

Finding the perfect skincare routine can feel like mission impossible, so we’ve designed this guide to help you create a system that suits you and your skin. Remember, your skin changes over time and in different weather conditions, so you will need to update your regime on a regular basis in order to keep your complexion in tip-top condition.

Shop Women’s Skincare
Shop Men's Skincare

Skin types

Very Dry/Dry

Your skin can often feel quite tight, and flaky skin is not uncommon. You feel as though you can’t moisturise enough and your skin sometimes feels uncomfortable after cleansing. You may also suffer from sensitivity and you find that perfumed products can leave your skin looking angry.

Normal/Combination

Your skin is either very well behaved or a total nightmare. You find yourself with clear skin for days but then will have a sudden breakout across your T-zone. You're also prone to dry patches of skin as well, although more frequently you’re trying to fight off blemishes which seem to always appear across your forehead and nose. You’re never 100% sure which products to use.

Oily/Blemished skin

You may have always had oily skin or you may have found yourself suffering from adult acne in the last few years. You struggle to keep your makeup in place all day and you often find that your foundation has slipped off. You always feel like your skin is shiny and you don’t feel like you can use any moisturiser, in case it makes you more oily.

 

The daily routine essentials

Cleanser

Use a cleanser twice a day, in the morning to deep clean and freshen the skin, and in the evenings to remove all traces of makeup. They help to remove oil in pores and remove any dirt and grime that tends to build up over the day, the perfect refreshment for your skin. Many cleansers are designed for your skin type but if you have very dry skin, opt for a cream based cleanser.

Shop Cleansers

Toner

Toners are used after cleansing and before moisturising. They are used to keep the skin feeling fresh, reduce oiliness and remove any remaining traces of makeup. We recommend using a toner once per day.

Shop Toners

Exfoliator

These buff the outer layer of your skin to remove dead skin cells, clearing pores and blemish prone skin. Skin is left smooth and ageing skin will reap benefits as they help to reduce age spots and wrinkles. Very gentle exfoliators can be used daily, whilst rougher formulas should only be used once or twice per week. Combination skins will benefit most from daily exfoliating.

Shop Exfoliators

Moisturiser

No matter what your skin type, there’s a moisturiser for you. As seasons change, so does your skin, so you’ll find you might need a couple to tend to your varying skin issues. Oily/combination skins should opt for oil-free formulas - gels are also a popular option. For dry skin you can pick a richer, creamier formula. Only apply moisturiser where you need it; if you have a troublesome T-zone, apply the lotion to your drier areas such as cheeks and pat lightly over the forehead and chin. You only need a pea-size amount otherwise you risk overloading the skin, resulting in breakouts.

Shop Moisturisers
 

Cleanser

Toner

Exfoliator

Moisturiser

Extras

Masks

Face masks are a leave-on formula which you can use for a more intensive skincare routine. We recommend using a mask once per week, designed for your skin type. They are particularly helpful in solving common skin complaints such as overly dry skin, balancing oily skin or treating blemishes. Just follow the instructions and sit back and enjoy an at-home pamper session.

Shop Masks

Serums

Perfect for very dry skin, a serum can be used before a moisturiser, yet other skin types can choose to use a serum instead of a moisturiser too. Serums are a more targeted part of the skincare routine; they’re absorbed better into the skin and are usually created for specialist needs such as added hydration, acne or ageing.

Shop Serums

Eye Cream

The skin around the eyes is much thinner and therefore more delicate. The eyes tell all kinds of secrets from fatigue, puffiness and fine lines. To try and combat this, it is advisable to use an eye cream or serum twice per day. Eye creams are much richer in their formulas, helping to soothe the eye area and hydrate the skin. Oily and combination skins are able to use eye creams as frequently as dry and very dry skin types. When applying eye cream, gently pat the cream under the eye with your ring finger, to avoid too much pressure and sore eyes.

Shop Eye Creams

Night Cream

Night creams are packed full of nutrients to rehydrate the skin overnight. Apply after cleansing and before bed. Dry skins can really benefit from the use of a night cream, combination skins can use them on any dry or tight areas and oily skin types can use their morning moisturiser at night for added hydration, as night cream formulas might be a little too heavy.

Shop Night Creams
 

Masks

Serums

Eye Cream

Night Cream

Men’s skincare

The boys have skin issues too! From large pores to age spots and uneven skin tone, a healthy routine can keep everything at bay. The products you shouldn’t be without are; an exfoliator, face wash, moisturiser and post-shave cream or gel. You may also want to invest in an eye cream if you find you suffer from fatigued eyes or soreness. Use these products daily or as advised, and you’ll be amazed at how great your skin looks and feels!

Shop Men’s Skincare
 

Skincare tips

Skincare isn’t just how you look after it from the outside but also from the inside. Aim to drink at least two litres of water a day and eat plenty of fruits and vegetables. Healthy fats also do wonders to your skin, hair and nails – with a good skincare routine combined, you’ll be constantly glowing!

Change your skincare seasonally; you need heavier formulas during the winter months when your skin becomes drier, during summer opt for a lighter moisturiser which is oil-free.
Less is more - you don’t need to use huge amounts of moisturiser and products, just a pea-size amount, daily, is more than enough.
If you use a moisturiser which comes in a pot rather than a pump make sure your hands are extra clean to prevent putting any bacteria into your cream, which can lead to spots.
Don’t jump around products too much but do try new ones. You need to give new products time to work, so don’t discard after a week of use. Trial for at least a month and if you haven’t seen any positive changes then they may not be right for you.
Remember that your skincare needs will change as you age and on your environment. The moisturiser you used in your twenties probably won’t be right for your skin in your forties. If you live in a busy city, your skin is more prone to pollutants and you may need a more intensive cleanser.

 

SKINCARE BUYING GUIDE

Finding the perfect skincare routine can feel like mission impossible, so we’ve designed this guide to help you create a system that suits you and your skin. Remember, your skin changes over time and in different weather conditions, so you will need to update your regime on a regular basis in order to keep your complexion in tip-top condition.

Shop Women’s Skincare

Shop Men’s Skincare

Skin Types

-

+

Very Dry/Dry

Your skin can often feel quite tight, and flaky skin is not uncommon. You feel as though you can’t moisturise enough and your skin sometimes feels uncomfortable after cleansing. You may also suffer from sensitivity and you find that perfumed products can leave your skin looking angry.

Normal/Combination

Your skin is either very well behaved or a total nightmare. You find yourself with clear skin for days but then will have a sudden breakout across your T-zone. You're also prone to dry patches of skin as well, although more frequently you’re trying to fight off blemishes which seem to always appear across your forehead and nose. You’re never 100% sure which products to use.

Oily/Blemished skin

You may have always had oily skin or you may have found yourself suffering from adult acne in the last few years. You struggle to keep your makeup in place all day and you often find that your foundation has slipped off. You always feel like your skin is shiny and you don’t feel like you can use any moisturiser, in case it makes you more oily.

The daily routine essentials

+

-

Cleanser

Use a cleanser twice a day, in the morning to deep clean and freshen the skin, and in the evenings to remove all traces of makeup. They help to remove oil in pores and remove any dirt and grime that tends to build up over the day, the perfect refreshment for your skin. Many cleansers are designed for your skin type but if you have very dry skin, opt for a cream based cleanser.

Shop Cleansers

Toner

Toners are used after cleansing and before moisturising. They are used to keep the skin feeling fresh, reduce oiliness and remove any remaining traces of makeup. We recommend using a toner once per day.

Shop Toners

Exfoliator

These buff the outer layer of your skin to remove dead skin cells, clearing pores and blemish prone skin. Skin is left smooth and ageing skin will reap benefits as they help to reduce age spots and wrinkles. Very gentle exfoliators can be used daily, whilst rougher formulas should only be used once or twice per week. Combination skins will benefit most from daily exfoliating.

Shop Exfoliators

Moisturiser

No matter what your skin type, there’s a moisturiser for you. As seasons change, so does your skin, so you’ll find you might need a couple to tend to your varying skin issues. Oily/combination skins should opt for oil-free formulas - gels are also a popular option. For dry skin you can pick a richer, creamier formula. Only apply moisturiser where you need it; if you have a troublesome T-zone, apply the lotion to your drier areas such as cheeks and pat lightly over the forehead and chin. You only need a pea-size amount otherwise you risk overloading the skin, resulting in breakouts.

Shop Moisturisers

Cleanser

Toner

Exfoliator

Moisturiser

Extra

+

-

Masks

Face masks are a leave-on formula which you can use for a more intensive skincare routine. We recommend using a mask once per week, designed for your skin type. They are particularly helpful in solving common skin complaints such as overly dry skin, balancing oily skin or treating blemishes. Just follow the instructions and sit back and enjoy an at-home pamper session.

Shop Masks

Serums

Perfect for very dry skin, a serum can be used before a moisturiser, yet other skin types can choose to use a serum instead of a moisturiser too. Serums are a more targeted part of the skincare routine; they’re absorbed better into the skin and are usually created for specialist needs such as added hydration, acne or ageing.

Shop Serums

Eye Cream

The skin around the eyes is much thinner and therefore more delicate. The eyes tell all kinds of secrets from fatigue, puffiness and fine lines. To try and combat this, it is advisable to use an eye cream or serum twice per day. Eye creams are much richer in their formulas, helping to soothe the eye area and hydrate the skin. Oily and combination skins are able to use eye creams as frequently as dry and very dry skin types. When applying eye cream, gently pat the cream under the eye with your ring finger, to avoid too much pressure and sore eyes.

Shop Eye Creams

Night Cream

Night creams are packed full of nutrients to rehydrate the skin overnight. Apply after cleansing and before bed. Dry skins can really benefit from the use of a night cream, combination skins can use them on any dry or tight areas and oily skin types can use their morning moisturiser at night for added hydration, as night cream formulas might be a little too heavy.

Shop Night Creams

Masks

Serums

Eye Cream

Night Cream

Men's skincare

+

-

The boys have skin issues too! From large pores to age spots and uneven skin tone, a healthy routine can keep everything at bay. The products you shouldn’t be without are; an exfoliator, face wash, moisturiser and post-shave cream or gel. You may also want to invest in an eye cream if you find you suffer from fatigued eyes or soreness. Use these products daily or as advised, and you’ll be amazed at how great your skin looks and feels!

Shop Men's Skincare

Skincare tips

+

-

Skincare isn’t just how you look after it from the outside but also from the inside. Aim to drink at least two litres of water a day and eat plenty of fruits and vegetables. Healthy fats also do wonders to your skin, hair and nails – with a good skincare routine combined, you’ll be constantly glowing!

Change your skincare seasonally; you need heavier formulas during the winter months when your skin becomes drier, during summer opt for a lighter moisturiser which is oil-free.
Less is more - you don’t need to use huge amounts of moisturiser and products, just a pea-size amount, daily, is more than enough.
If you use a moisturiser which comes in a pot rather than a pump make sure your hands are extra clean to prevent putting any bacteria into your cream, which can lead to spots.
Don’t jump around products too much but do try new ones. You need to give new products time to work, so don’t discard after a week of use. Trial for at least a month and if you haven’t seen any positive changes then they may not be right for you.
Remember that your skincare needs will change as you age and on your environment. The moisturiser you used in your twenties probably won’t be right for your skin in your forties. If you live in a busy city, your skin is more prone to pollutants and you may need a more intensive cleanser.