The Kylie Cosmetics Power Plush Longwear Concealer is a weightless, medium buildable liquid concealer that brightens, blurs, and smooths to a natural, satin finish. Its hydrating formula offers flexible and highly comfortable wear with a cushiony, soft feel for up to 12 hours. This crease-proof, cake-free, multi-purpose concealer covers blemishes, under-eye circles, dark spots, and redness or can be used to highlight, bronze and contour.

Consumer results:

• 100% say the formula is weightless the skin.
• 100% say it has a soft, creamy, and cushiony texture.
• 100% say it blends seamlessly on the skin.
• 100% say it offers medium coverage.
• 100% say it's buildable without looking or feeling cakey.
• 100% say it leaves a natural, satin finish.
• 100% say it instantly blurs and smooths the under eyes.
• 100% say it blurs and smooths the appearance of pores, fine lines, blemishes, and texture.
• 100% say it conceals dark spots, dark circles, redness, and blemishes.
• 100% say it feels hydrating under the eyes.
• 100% say it delivers a soft-focus effect and airbrushed result.
• 100% say it's flexible and comfortable on the skin without feeling stiff.
• 100% say it doesn't get cakey under the eyes.
• 100% say it allows skin to breathe and is non-drying.
• 95% say it brightens the under eyes and high points of the face. *Use test under dermatological and ophthalmological control conducted with 21 women between 20 and 40 years. product use for 3 weeks.

How to use:

• Apply this Kylie concealer anywhere you want to brighten, conceal, or smooth.
• Swipe or dab the doe foot applicator on skin, then blend using the Kylie Concealer Brush
• To conceal under eye circles and dark spots, choose a shade closest to your skin tone dependent on your shade level and undertones.
• To brighten, choose a shade lighter than your natural concealer shade. Apply to the high points of your face, anywhere you want to highlight.
• To bronze or contour, choose a shade darker than your concealer shade.
• To conceal a blemish, apply your natural shade of concealer on the blemish then let it sit for 1 minute before blending it out.