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Hugo

The sister brand to BOSS, the Hugo line focuses on trend-led pieces combining modern tailoring with casual to create unconventional looks. Shop the Hugo edit featuring zip-up hoodies, essential t-shirts, logo emblazoned sweatshirts and knitted jumpers. Dress for the occasion with an array of dresses from mini to maxi dresses in floral styles to classic little black dresses or create the perfect suit with a selection of waistcoats, crisp white shirts, tailored trousers and blazers. From wool coats to bomber jackets, wrap up warm in the colder months paired with chelsea boots and a backpack for a laid back attire.

Hugo Women

Hugo Men

Mens Hugo Polo Shirts

Mens Hugo T-shirts

Hugo Suits

Mens Hugo Hoodies & Sweatshirts

Mens Hugo Coats & Jackets