Precisely, My Brow Pencil eyebrow pencil Ultra-fine brow defining pencil

SHADE RANGE 1 cool light blonde 2 warm golden blonde 2.5 neutral blonde 2.75 warm auburn 3 warm light brown 3.5 neutral medium brown 3.75 warm medium brown 4 warm deep brown 4.5 neutral deep brown 5 warm black-brown 6 cool soft black cool grey

GET THE SCOOP

• Natural-looking
• Waterproof
• Smudge-proof
• Longwear

TELL ME MORE Is it wrong to be obsessed? Okay, maybe when it's in a creepy, dark, lurking-in-the-corner, ‘90s-thriller-movie way. But when it's in an omg-I-can't-live-without-my-brow-pencil way? Totally acceptable. Enter Precisely, My Brow Pencil. THE way to get natural-looking, hair-like strokes for defined brows. It's no wonder this eyebrow pencil is literally our #1 bestseller*...cuz everyone's embraced the obsession. *Benefit Cosmetics based on global retail sales January 2022- December 2022.

TRIED & TESTED

• 12-hour wear
• 97% said it precisely defines brows*
• 99% said it precisely fills in brows*
• 97% said brows look natural*
• 97% said it draws hair-like strokes*
• 96% said it’s easy to use* **instrumental test on 25 participants ***self-evaluation by 107 participants after 1 week

REVIEWS

• “Literally can’t live without this product!...” — Krista
• “...Definitely worth the hype!” — hannahhasty98
• “...By far one of the best brow products on the market...” — courtneyregalado31

HOT TIP

• Start at the base of brow and use short, light, upward flicks, drawing in the direction of natural hair growth.

DID YA KNOW One sold every 7 seconds! Source: Benefit Cosmetics based on global retail sales January 2022 - December 2022

GET IT ON

1. Apply using light, short strokes.
2. Blend with spoolie.

THE GOOD STUFF

• Built-in spoolie: Tame and blend with an all-in-one brush.
• Twist-up, non-sharpen tip: No sharpener or extras needed for oh-so precise brows.
• Rich color: You only need a few strokes.