Established in 2013, Off-White™ defines the grey area between black and white as a color, and between streetwear and luxury. The brand stands at the intersection of fashion, art, design and culture.
More than a traditional watch collection, Off-White™ “TIME” translates the brand’s most recognizable design codes — arrows, quotation marks, industrial straps and diagonal lines — into objects designed to be worn, collected and expressed.
Arrows become structure. Transparency becomes a design language. Industrial references become details. Time itself becomes a new creative canvas.